We’ve all seen a Clarks store on the high street or in the shopping centre. But they’re just the start of our impressive retail story. Our retail philosophy is simple: to take our products where our customers are. That’s why you’ll already find Clarks shops in over 80 countries around the world. And it’s why we’re constantly opening new stores in new countries. Now, to give you an idea of the size of our retail business, we’ll have more than 1,150 stores worldwide.
It takes a great team effort to make a Clarks store a success, whether it’s a store in a shopping centre or an outlet out-of-town. But retail isn’t just about selling shoes. It’s about providing a fantastic shopping experience. And that’s down to the people that work in store.
Whatever the type of store, it’s usually headed up by a Store Manager, with a team that includes an Assistant Manager, Team Leaders and Sales Team Members. Our Heads of Region and Area Managers are out and about supporting these teams.
These are the Clarks stores you find on the high street, and they’re central to our business. We have Stores in the UK, the Americas, Ireland, EMEA, China, India, Japan, Korea, Malaysia, Singapore, Australia and New Zealand
Along with our great product range and famous personal service in our stores, our customers can also buy Clarks shoes online from our Global websites. This offers access to our entire product range at a time that is convenient to our customers.
In this day and age, customers demand the very best value for money. So that's why we have outlet stores in a growing number of locations. These tend to be out-of-town locations and offer customers a different range of products compared to our high street stores, some of which come with generous discounts.
For Clarks, it's about what's right for our customers. That's why, in some of our outlet stores, customers help themselves to the shoes on display. This way, we can keep costs down and offer our customers even better value for money. It's self-service shopping done the Clarks way.
Whilst our Franchise stores look and feel exactly like a Clarks store, they are actually run by Franchise partners which are separate businesses to Clarks and they employ their own store teams. But that's the only noticeable difference. Our group marketing team supports these franchises by supplying them with the same signage, marketing and promotional materials that our owned stores would use.
We've found that franchise stores are a great way of combining our fantastic products and retail expertise with a partner's on-the-ground local knowledge. The result is even more delighted Clarks customers.
When we say wholesale, we mean selling through other retailers – and we work with thousands of them across the world. As well as smaller, independent shoe shops, we work with well-known and well-respected large retail chains.
Wholesale is an important part of our retail business. It means that we can share our products with all sorts of different customers. We also supply to online only retailers and the worlds biggest shopping channel QVC.